Introduction Business planning involves setting goals for a company and determining strategies to achieve them. Crucially, it guides the organization towards growth and success with a clear plan. In this process, key individuals such as company executives, department heads, and sometimes external consultants are pivotal. They work together to shape the company’s direction, manage resources, and establish deadlines… Read More »
Previously I have written about strategy related techniques using the Business canvas model and SWOT. Another technique I have previously used that can also be useful is called Scenario planning. This can also be used to identify the transformational needs within an organisation to ensure it stays relevant. The outcomes of this exercise are a set of plans… Read More »
What is a SWOT analysis? SWOT stands for Strengths, Weaknesses, Opportunities and Threats. It is a useful tool for assessing a company. From an internal perspective it helps to understand what needs to be done to make the most of its strengths and weaknesses that may need to be overcome. From an external perspective it looks at the… Read More »